Recognitions and sponsorships


Oscar Car Rental has won numerous awards - and we're proud of it!

Since our inception in 2019, we've experienced more ups than downs. These first years in business have been marked by great successes and memorable moments.

Our continued focus on exceptional customer service that builds long-lasting relationships and our promise to be the trustworthy and transparent partner the car rental industry needs has resulted in us being the first company ever to win the Danish Business E-Commerce Award for 2 consecutive years in the category "Best new e-commerce business".

The 2 awards were won in 2021 and 2022 respectively, which has since given us the drive to win even more awards. We are convinced that the key to Oscar's continued success lies in always meeting our customers at eye level and creating close ties with our customers. By establishing strong relationships with both customers and partners and always being available to support a positive experience, we ensure Oscar's continued success.

E-handelsprisen Oscar Biludlejning

Justifications for the Danish Chamber of Commerce e-commerce awards

Along with the awards, we also received a justification for the two awards. We are deeply grateful for the words of praise from the Danish Chamber of Commerce.

E-commerce Award 2021

In an impressively short time, this company has disrupted a market characterized by a lot of large and international players - and a lack of transparency. They have built 119 departments in a short period of time. They offer a tool for administration, tools, etc. in addition to the actual business. The business is data-driven and nothing is random.

E-commerce Award 2022

This year's winner has delivered on budget, doubled their revenue and managed to get 40% of their customers to return. In a short time, they have grabbed 16% of the entire car rental market in Denmark, they create growth locally, but at the same time they have full speed ahead with exports. The team is great, the business is data-driven and the ambitions are high. They're on a roll!

A reputable car rental business

Oscar has attracted positive interest from some of the biggest press companies and newspapers over the years.

At Oscar, we truly believe that when you give something good, you also get something good in return. We are very proud and thankful of the recognition we get from the public and from the press. It shows that we have a business that positively benefits a lot of people, and at the same time, it motivates us to keep finding new ways to improve our product and business.

Oscar Car Rental is mentioned in

TV2Århus StiftstidendeDansk ErhvervFinans.dkNordjyske.dkJydskeVestkystenVisitDenmark

The Oscar Time Travel

Buckle up and join us on a journey through our many milestones and proud moments - from small and big business moments to charity and sponsorship. The journey has certainly not been boring!

October 2019

Oscar Car Rental is founded.

The very first Oscar locations are ready and we are now active with car rental in Jutland, Funen and Zealand.

December 2019

March 2020

The pandemic hits Denmark, putting pressure on the country's hospitals and healthcare workers.

Oscar Car Rental provides free rental cars to healthcare workers at all the country's hospitals who need help with transportation to and from work as public transportation shut down.

Get the full story

Oscar reaches 100 locations, making it the most numerous car rental chain in Denmark. At the same time, we reach 1400 vehicles nationwide.

March 2020

October 2020

Oscar supports Knæk Cancer and donates DKK 10,000.

Oscar cashback-program

The launch of our app, together with our loyalty program, makes renting a car with Oscar even more attractive.

App and loyalty program

February 2021

May 2021

Oscar Car Rental wins the Ecommerce Award 2021 under the category 'Best New Ecommerce Business of the Year'.

Oscar Car Rental launches in Spain and can now help Danish vacationers enjoy the southern sun with a cheap rental car 🇪🇸

Rent a car in Spain

September 2021

January 2022

Oscar Car Rental launches in the Netherlands 🇳🇱

Rent a car in the Netherlands

Oscar provides a number of minibuses and cars free of charge in the effort to help Ukrainian war refugees reach safety.

March 2022

May 2022

As the first company ever, Oscar Car Rental wins the E-commerce Award 2 years in a row. The award for Denmark's best new e-commerce company was given based on our increasing growth, high level of service and data-driven system.

Oscar Car Rental launches in Belgium 🇧🇪

Rent a car in Belgium

February 2023

March 2023

Oscar Car Rental launches in Germany 🇩🇪

Rent a car in Germany

Oscar Car Rental takes over Lej Et Lig Car Rental.

Lej et lig

August 2023

October 2023

With our commitment to local sports, we reach 60 youth clubs around Denmark, which Oscar Car Rental actively supports.

At the same time, we present our cashback program, where people can rent a car with Oscar and choose a local sports club that Oscar donates a portion of the rental income to.

Oscar cashback-program

Oscar reaches 130 branches and 2000 rental vehicles across Denmark.

November 2023


We keep on fighting, helping hundreds of customers with a rental car every day and supporting them with any challenges that may arise. We continue to work on further developing our product and rental platform so that we can hopefully become the preferred car rental company in Denmark.

We love our customers - and they love us!

We take immense pride in our numerous 5-star ratings on Trustpilot and Google, and are deeply grateful to our customers who dedicate time to share their experiences with us. These positive reviews are a testament to our commitment to excellence, and we never underestimate their value.

Equally important is our attention to customers who may have had less than satisfactory experiences. We view negative feedback as a crucial opportunity for improvement and take immediate action to address any concerns, striving to enhance our service continually.

This is why we highly recommend our customers that had a disappointing rental experience with us, to contact our customer service directly either by phone, email, or chat, so that we can act on it immediately.

Check what our customers say